ABOUT SECRET LACE
"A very pretty and relaxed bridal boutique neighbouring the famous estates and vineyards of Kumeu...Secret Lace offers one of the best selections of wedding dresses in Auckland"
Born from four generations love of design, fabric and fashion, Secret Lace Bridal offers a beautiful & affordable choice for the modern bride. It wasn't until Secret Lace director and founder Rebecca-Ellen Beavis began her own search for the perfect wedding dress that she realized the average women's wedding dress experience was far from perfect. Limited choice in New Zealand, the confusing online world, buying over the net before viewing, "made in china", and economic restrictions means most wedding dress purchases are of a non practical nature. Secret Lace does not only stock New Zealand designed and made vintage and bohemian inspired designer wedding dresses but has tapped into the amazing potential of pre loved dresses already sitting in wardrobes all over the world.
A dress and its fabric should be appreciated and respected. Each piece no matter what shape or form has had an interesting story, and may also have a story yet to tell. A wedding dress is the most beautiful dress of all and should be celebrated time and time again. We choose our pre loved secondhand wedding gowns very carefully; they have been worn once and are practically brand new.
By choosing to sell or buy a secondhand or pre loved wedding dress you are contributing to a sustainable society, paying tribute to the true art of design and dressmaking, helping to make someone’s dream come true at a fraction of the original price, and fostering a healthy bank balance.